personal-narrative

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Tickled by Brands: A Love Letter to My Favorites and How They Shape Our Lives

A collage of Dinesen, Leuchtturm & Acne Studios' logos and products on a cork board.
Kaia Thonul, Friday, July 19, 2024, 09:14

Hello, lovely readers!

If you give me the choice to pick a topic of my choice, I would certainly choose to speak about my favorite brands. Yes! Today, let’s delve into the world of logos, packaging, and coveted products that strum our heartstrings in a way we love!

If someone had asked me a year ago to talk about my favorite brands, the list would have been heavier on the fashion side - those gorgeous caramel brown boots, the silk dress that hugs just right. Today, nestled in my degustably ordinary yet swift moving Höland train, cocooned from the 15℃ outside, my preferences have evolved. Isn't itself an irony how our priorities towards brands shift when our daily lifestyles change, train journeys included?

Crisp copy from Dinesen flooring catalogues excites me; the subtle charm of Leuchtturm notebooks intoxicates me; the velvety embrace of Acne Studios sweaters calls me. The swoosh of the train in the early dawn somehow mirrors the quiet allure of these brands for me. The rustle of my news articles blends well with my newfound fascination.

Remember how we used to commit to brands like we commit to people? With the same unshaken trust and hope. I used to have such a whimsical relationship with brands - like a happy child spiralling in her mother's silky dupatta or a girl winking at her crush from behind her gigantic textbook. Almost tickled by these memories, aren't you?

Just this morning, I stumbled across a news snippet, a hilarious one actually, where, instead of summarizing the webpage content, the compiler provided a chunk of the HTML tag. Isn't that just the perfect example of wrapping without the gift? It laughed at the raw symphony of chaos and order, calling out to my inner journalist.

What binds me with these beloved brands isn't directly the product, but the stories they unfurl and the emotions they kindle. Much like the never-ending track of my daily commute, stretched out like a story in the making, every railscape has its rhythm, every brand its tale.

All the enticing colours, the untold stories behind each design, the relentless chase for perfection - isn’t it all so incredibly fascinating? The line between brand story and personal narrative blurs, like the landscape outside my window as the train gathers speed.

I hope this rings a bell in your hearts as well. So, which is the brand that tickles you, dear readers? Which logo nudges a memory or sparks a flame of happiness within you? Let's share our tales of brand love, but once again, let's get 'tickled' by the power of our favourite brands. Let’s celebrate the brands that have woven themselves into the fabric of our lives.

Cheers to more journeys, more stories, and more favorite brands!

Tags: brands personal narrative lifestyle

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